In collaboration with PER Agency, we produced a cinema and TV commercial on the topic of professional development for the Bavarian State Ministry of Family, Labor, and Social Affairs.

Filming took place over two days at TMT Studios in Munich. Using elaborate green screen sets, we created various professional environments that were seamlessly connected in the final film.

The format focuses on a natural, authentic look and accompanies people from different professional fields who are gaining new opportunities and development prospects through continuing professional education.

The commercial will be shown in cinemas and on television to reach a wide audience and raise awareness of continuing professional education in Bavaria.